Navigate

connects, captivates, & sells.

FLOWERDAY & CO.

Literary marketing for ambitious authors ready to turn their stories into a brand that

Build a community of kindred spirits, drawn to your voice like readers to the worn pages of a beloved classic.

GET GROWING

You’re ready to turn the page on your literary career, but the marketing demands of publishing and promoting your next book are stacking up like notes in the margins of your manuscript.

With our guidance, you’ll get the clarity and direction you need to build a cohesive online presence authentically, turning what feels overwhelming into a streamlined journey that connects you with an audience eager for your every word.

one chapter at a time.

WELCOME, STORYTELLERS

Let’s build your author brand,

from page to platform.

INDIVIDUALIZED STRATEGIES & SERVICES

Fill the space between storytelling & marketing to amplify your voice

STAND OUT ONLINE

BUILD YOUR FOUNDATION

ASK ME ANYTHING

Page

Capture your audience’s attention with a book launch plan that showcases your book and elevates your brand.

Personal 

Main

Get the answers you’ve been searching for - quickly and efficiently - to cut through the overwhelm and bring focus to your brand-building journey.
Establish the fundamental elements of your personal brand, including messaging, visual identity, and tips for increasing your visibility.

Character

Q&A SESSION

turner

Moment

TELL ME MORE

TELL ME MORE

TELL ME MORE

Amy Prentice, Agrivana Media®

love from MY clients

"Lauren is absolutely
                     . I marvel every day at the work she puts into our social media efforts during and in-between launches. It just makes my head spin when I see all the work and the creativity."

"Lauren is absolutely                  . I marvel every day at the work she puts into our social media efforts during and in-between launches. It just makes my head spin when I see all the work and the creativity."

amazing

love from MY clients

Feeling lost about what, when, or how to post on social? Find motivation & ideas here.

Whether you’re promoting your latest novel or sharing your behind-the-scenes process, this guide will inspire content that engages readers – without the writer’s block.

50

FREE RESOURCE

A collection of content prompts tailor-made for emerging authors.

     Storytelling Sparks to Captivate Your Audience

Stories

WE'RE PROUD TO BE PART OF

Kate Spencer, Best-Selling Author, In A New York Minute

    "A     
 and an absolute pleasure
           to work with!"

total professional

Lauren has brought an expert’s eye to my Instagram, helping me curate promotional and personal content as an author and podcaster that feels organic, authentic, and true to myself. This support has also done wonders for my mental health and productivity.

Jess Kirby, Founder of The New England Guide

      "I
doing this without her!"

can't imagine

I feel beyond lucky to have found Lauren. It takes a HUGE amount of trust to hand over such an integral and massive part of your business to someone, and that is a true testament to Lauren’s integrity and work ethic. Having her help has been hugely beneficial for my business and my mental health. I can focus on the aspects of my business that I need to, without feeling constantly tied to one platform.

Shelby Broderson, Librarian for Papillion Public Libraries

     “I recommend her to                             who are ready 
   to promote their book!"

all authors

I recently contracted Lauren to teach her Social Media for Authors class at my public library. I was so impressed by her content, advice, and strategies. The audience was absorbing so much knowledge in a way that wasn't overwhelming; in fact, Lauren's social media strategies are ones that identify her clients' core values and operate on sustainability.”

MORE OF MY STORY

FROM THE SUN-DRENCHED DESK OF

Brand strategy specialist with an affinity for sharing your story with the world.

Lauren Flowerday

Flowerday & Co. was created to champion the work you pour your heart and soul into as an author.

Throughout my decade of experience in marketing and building personal brands, I discovered where I could make the most impact – empowering storytellers like you to connect with the readers who will become part of your success. 

The task of building a brand and promoting your work shouldn't stand in the way of your ambitions. And together, we make sure it won't.

A collection of literary marketing strategies, branding tips, and publishing industry insights for ambitious authors.

Bookmarked & Bound

FOR YOUR READING LIST

BROWSE THE BLOG

Flowerday

RECEIVE OUR NEWSLETTER

THE           TIMES

Bimonthly musings and insights curated for lovers of literary culture.