But too often, the publishing industry leaves authors in the dark without the support needed to connect with the right audience.
Whether you’re feeling unsure about how to market your next book, or overwhelmed by the idea of cultivating a personal brand, we’ll help you step out from behind the screen and into the hearts and minds of readers — guiding you with warmth and understanding that makes the process feel both supported and achievable.
Every author deserves a platform
to tell stories that transcend the page.
We fill in that blank space between the lines, offering the clarity, support, and strategy to make your voice heard and promote yourself in ways that feel meaningful and effortless.
I'M LAUREN
Your trusted partner in literary marketing.
Today, we partner exclusively with ambitious authors like you.
Hey Writer,
After a decade of working in marketing with nonprofits, local agencies, and e-commerce brands, one thing became clear to me:
When stories are told in a way that truly resonates, meaningful connections are born.
My passion for helping inspiring voices cultivate a devoted online following was deepened through my work with personal brands like Joe Lamp’l, Tasha Booth, and Jess Kirby to grow, guiding them in growing their presence and impact.
I partnered with best-selling author, Kate Spencer, to market her book, In A New York Minute. I saw firsthand the uphill climb that authors face in today’s publishing world – a world that expects them to build and manage their own online platforms, but doesn’t always equip them with the tools or guidance to do it.
I saw a gap that needed bridging, and Flowerday & Co. was born to fill that space.
Then, my journey took a pivotal turn…
THE CLIFFSNOTES
... and a whole lot of coffee!
connecting
AN INSTINCT FOR authors to their audiences.
decade
A OF MARKETING EXPERIENCE.
passion
A FOR STORYTELLING.
understanding
An of the publishing world.
is built on...
Client Stories on Our Bookshelves
This culinary journey brings the magic of A Court of Thorns and Roses series to your kitchen, featuring 65 recipes inspired by the beloved characters.
A clever and tender romcom about a woman who has a viral meet cute with a stranger on the subway on one of the worst days of her life.
When a missing person’s case becomes a hunt for an active serial killer, Detective Kaitlyn Kruse must use her greatest supernatural ability to remember her past lives.
A FEW TITLES I HOLD
proudly
other
Because we believe authentic connection is at the heart of every great story, here’s a peak at the other hats I wear that make me, me:
Self-appointed, sure, but I’ll always have a soft spot for Stars Hollow!
President of
THE GILMORE GIRLS FAN CLUB
Quality time with my family is what truly fills my cup.
Mom
DEVOTED
Find me tracking celebrity gossip and clocking the latest TikTok trends!
Aficionado
POP CULTURE
Soft oil painting and calligraphy are currently my favorite ways to unplug & unwind after a long day.
Creative
ESCAPE ARTIST
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Stacks
A collection of book marketing strategies, author branding tips, and publishing industry insights.
Bookmarked & Bound
